The ROI of Employee Recognition – Why Awards Matter
Posted by Ted DeRuyter on Mar 23, 2025
Welcome to Decade Awards — your trusted partner in celebrating success. As a family-owned awards company, we’ve spent years helping businesses and organizations recognize their stars. And if there’s one thing we’ve learned, it’s this: recognizing your employees isn’t just a feel-good gesture; it’s a smart business investment. In this blog post, we’ll explore how a well-run employee recognition program (especially with meaningful awards) can boost morale, improve your bottom line, and transform your workplace culture.
Why Investing in Employee Recognition Pays Off
Think employee appreciation is just “nice to have”? Think again. A growing body of research shows that when employees feel valued, companies see tangible benefits. Consider these eye-opening facts about the ROI of recognition:
- Higher Productivity & Profitability: When people feel appreciated, they’re motivated to excel. Gallup studies show that engaged teams (the kind fueled by frequent recognition) achieve 21% higher profitability along with significant boosts in productivity. In short, motivated employees work harder and smarter.
- Lower Turnover & Hiring Costs: Employees stick around when their hard work is celebrated. Organizations with strong recognition programs have up to 31% lower voluntary turnover (according to Deloitte). That’s huge when you consider that replacing a single employee can cost roughly 20–30% of their annual salary in recruiting and training. Fewer goodbyes means more stability and less money spent on hiring.
- Less Absenteeism: Feeling valued actually makes people want to show up. Companies with high engagement levels experience around 41% lower absenteeism. Fewer missed days and sick calls translate into more consistent output and teamwork.
- Better Morale & Team Culture: A pat on the back can ripple out to the entire team. Nearly 80% of employees say they’d work harder if they felt more appreciated. Recognizing achievements—big or small—boosts morale and builds a positive workplace culture. When people see their colleagues celebrated, it reinforces what success looks like and inspires everyone to bring their best.
Why Awards Matter in Employee Recognition
By now, it’s clear that saying “thank you” at work yields real returns. But what about the way you say thank you? This is where awards (trophies, plaques, and other tangible tokens of appreciation) come in. Here’s why giving out awards can make your recognition program even more impactful:
Tangible Impact: An award is a physical symbol of accomplishment. Unlike a quick email shout-out that might be forgotten tomorrow, a customized trophy or plaque sits on a desk or hangs on a wall, reminding the recipient—and everyone who sees it—of what was achieved. It’s a constant boost of pride and motivation.
Public Praise: Handing out awards often means celebrating an employee in front of their peers, whether at a meeting, an awards ceremony, or even virtually. That public recognition amplifies the message. The employee feels fantastic, and others see that hard work earns real appreciation here. It’s a win-win: the honored employee gets their moment, and the rest of the team is encouraged to strive for their own.
Lasting Memories: Cash bonuses or gift cards are spent and soon fade from memory. A well-crafted award, on the other hand, becomes a cherished keepsake. Years later, an employee can look at a trophy and remember exactly why they earned it and how valued they felt. That lasting positive memory ties them closer to your organization.
In short, awards make recognition tangible and memorable. They show your team that you don’t just say you value them—you’re willing to put it in writing (or on an engraved plaque!) for all to see. This authenticity goes a long way in building loyalty and trust.
Making Recognition Part of Your Culture
Now that we’ve covered the “why,” let’s talk about the “how.” Building a recognition-rich culture doesn’t require a massive budget or a big company—what it takes is genuine intent and consistency. Start by celebrating small wins in team meetings, acknowledging birthdays or work anniversaries, and highlighting those who go above and beyond. Over time, these little moments create an atmosphere where everyone feels seen.
Formal awards programs can amplify this culture. For example, you might establish a quarterly or annual awards ceremony, or give out a “Employee of the Month” plaque. The key is to align awards with behaviors that drive your business forward—whether it’s exceptional customer service, hitting sales targets, or embodying company values. When employees know there’s a chance to be honored for their contributions, it adds healthy motivation and friendly competition.
At Decade Awards, we’ve seen firsthand how a simple engraved trophy can light up someone’s face. We offer a wide range of custom corporate awards to fit any occasion—from elegant crystal awards for top performers to funny, morale-boosting trophies that add a bit of humor to the workplace. Each award can be personalized, making the recognition even more special and meaningful.
The Bottom Line: Employee recognition isn’t just about feeling good—it’s about doing good business. When you appreciate your team, they reward you back with loyalty, effort, and passion for their work. So why not make awards and accolades a regular part of your company DNA? The ROI—in productivity, retention, and overall positivity—speaks for itself.
Ready to boost your workplace morale and performance? Start celebrating your people. Whether it’s a shout-out in the next staff meeting or an engraved award handed out at year-end, those moments of appreciation will pay dividends. And whenever you need the perfect award to honor your team, remember that Decade Awards is here to help you make it unforgettable.